ALLEGRA ALLERGY RELIEF SOCIAL CONTENT
ROLE Designer, illustrator, concept and execution
SCOPE Social aesthetic and voice, social content
CREDIT Jess Friedowitz (Art Director), Clare Healy (Senior Copywriter), Desirae Smith (Junior Copywriter)
CHALLENGE In life, it often turns out that the “big things” can be the littlest things, and the best moments pass by the quickest. That’s why it’s so important to be present and aware of the world happening around you. Like the saying goes, blink and you’ll miss it. Allegra knows the value of even the quickest second - the entrance of a surprise party or a child’s first words - and we passionately believe these things shouldn’t be missed to drowsiness, stuffiness, or a sneeze. With it’s 24- hour, non-drowsy formula, one pill is all you need to live the moment and never miss out on a memory.